ART DIRECTION
From the initial ideas to getting it done, I was right there in the mix, working with the VP and head of marketing and leading the creative team to make this project happen. My key contributions to this project involved working within a tight budget and creating all assets from scratch. I handled everything from package design, logo, website, and photography while also overseeing videography shoots, visual direction, scheduling, and project management.
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My Role: Art Director and Project Management
Project Concept, Art Direction, Branding, Production/Execution, Scheduling, and Team Management
Art Direction
Photography + Editing
Logo
Website Design & Frontend
Packaging
Illustration
Iconography
Project Management
WHERE TO NEXT?
